South Africa’s reputation plummeting Internationally

South Africa’s reputation plummeting

Internationally

Stes de Necker

For the first time, South Africa is starting to slide down the rankings in global reputation as voted for by 48 000 people worldwide.

48 000 people throughout the G8 nations get to vote for who they think are the most reputable countries worldwide. Not everyone qualifies for the vote, though as you have to be one of the world’s 55 largest economies, of which South Africa is one.

Now, while this is hardly a fair representation of the global community’s impression of a particular nation, it does give you a pretty good idea of what our wealthier peers think of us.

The report, published annually by the Reputation institute, uses online surveys to determine the reputational power of a specific country by looking at the following three factors:

Direct experiences and perception

Third party data from the Global Peace Index

Data from the Corruption Perception Index

While Canada takes the top spot as the world’s most reputable country, South Africa has slipped from number 32 last year to number 40 this year, make us one of the countries with the biggest drops in global reputation alongside Russia and Qatar.